WebOps

WebOps kept winning mobile work and rebuilding each app from scratch, with no shared conventions and no release pipeline to lean on. Every project relearned the same lessons.

Split off from the web team with George Gendy (G.O.A.T) to start the mobile practice. Together with the team, shipped the first three React Native apps by hand, then turned the lessons into a system: shared architecture, a Fastlane and GitHub Actions pipeline for tests, builds, and store releases, and a review bar that made each app faster than the last. Introduced techniques for faster production, software templates, and reusable modules, so the projects coming in ran 5x higher and deliveries kept up. Ran hiring, and led the engineering on the rest.

Beko needed visibility into the FSM program in the field: who was active and how the selling rewards were actually earned.

A React Native app that tracks seller activity and the selling-rewards rate, so the program runs on data instead of guesswork.

The Italian healthcare groups wanted to offer real online care, an actual service rather than a brochure, without dropping their standard of support.

A React Native app for online medical care and services, built to hold the healthcare groups' bar for quality and support.

Planning a wedding means juggling providers, budgets, and guest lists across a dozen tools. Plus360 wanted one.

A React Native planner with the provider directory and their contact info, a budgeter, a guest list, and the other planning pieces in one place.

Cairo Runners wanted to turn runs into fundraising for real causes rather than just distance on a map.

A React Native app for charity running events that connects runners to the organizations and causes they are actually running for.

Serious amateur players want pro-level training without a pro-level budget or a coach on call.

A React Native training app, box-to-box, with a virtual coach, professional training content, and plans built around the player.